Simon Business School
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Nan Li

Area of Study: Marketing


Personal website:



Curriculum Vitae

Prior Education

  • M.S. Economics, Southeast University, Nanjing, China. 2010 - 2013
  • B.A. English for Business, Guangdong University of Foreign Studies, Guangzhou, China. 2006 - 2010

Research Interests

  • Quantitative marketing; Empirical industrial organization; Intellectual property rights; Product release timing; Causal inference; Structural model; Entertainment and high-tech industry

Research Papers/Publications

Working papers

Work in progress

  • "The Effect of Context on Online Reviews", with Avery Haviv, Egor Kudriavtcev and Mitch Lovett

  • "Why do Consumers Buy Things They Never Use?" with Avery Haviv

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